is a costco diamond ring any less meaningful than a tiffany ring? i didn’t say valuable because it seems that tiffany believes that their jewelry is far more valuable than anyone else’s. how would you feel on this valentine’s day, you proposed/were proposed to with a costco ring? would that makes things any less meaningful? does it matter where your ring is from?
i was at costco picking up some lunch and noticed that costco sells diamond rings. a lot of them. one would imagine that the price of the costco rings must be pretty competitive and the value would be reasonably good. i’ve actually heard that costco diaminds are of high quality.
so why is it that the diamond ring counter at costco wasn’t that busy today? why is it that it hasn’t been noticeably more busy in recent weeks?
yes, today is valentine’s day. it’s a day marked with emotions high and low. a day of stress, a day of happiness, a day of high expectations. i was watching tv today and they said that men, on average, spend $136 on valentine gifts. women, on the other hand, spend an average of $68. 1
valentine’s day is also the #1 holiday for floral sales. while i was driving around today, i saw a bunch of temporary flower stands at street corners all along my commute to work. i guess it’s true, everybody is trying to cash in on this valentine’s day.
some people call today single’s awareness day. i think that’s pretty funny. whatever the case may be, i hope that all of you have a wonderful february 14th.
- http://retailindustry.about.com/od/sales_holiday/a/valentines_day.htm [↩]
did anyone ever tell you where I got viks’ engagement ring? 🙂
I think Costco’s diamond engagement ring selection is beautiful and impressive. But on the romance scale, it’s pretty far down. Didn’t we have this whole debate (sparked by a K-Mart engagement ring ad) on my blog some years ago? You thought it was dumb that sentimenal value be attached to a brand name.
i am a total value shopper. i want to get a good deal on things and i want the most for my money. where you buy a ring from doesn’t seem to be something that should matter that much, but it does seem to matter for a lot of people.
oh well, that’s ok, i’m done buying engagement rings. =P
Yup, I think that if a guy is lucky enough to find a girl who is practical with dollars, Costco is a GREAT alternative to designer jewelry. Unless you’re told it’s Costco, you can’t tell. The styles are not lacking in quality or imagination. I ALWAYS have a hard time walking by that counter without gawking. Since they place it right at the front of Costco, I usually look up from the counter to realize I’m now alone and I have to run off to find Mr. W in the fruit section way far down. 😛
Having had first hand experience working with suppliers for Costco, years ago, I can comment that the jewelry is of very high standard. Combined with great designs also. Many online retailers are going that extra step further in terms of options available, designs of engagement rings, and extremely competitive price. Online shopping continues to grow and why not? Information, service, realistic prices and convenience. Niche companies with specialised knowledge offer a great deal that many companies find hard to compete with.
I can honestly say, being a small company is very advantageous in providing a very personal touch.